How To Create An Authentic and Active Following
Pippa Akram, aka “SocialPip” is a Social Media consultant and a fabulous one at that! She shares her knowledge and expertise in such a digestible manner it’s easy (and fun) to learn, which leads me nicely to say this guest post about how to create an authentic and active following is definitely one to read, save and share….Over to you Pip…
Let’s cut to the chase, you NEED followers on social media because without them you’re basically just shouting into a void but do you really know what you should be ‘doing’ with them?…
A few weeks after the Square Design Summit 2026, I've been reflecting on the ideas, conversations and lessons that have stayed with me. From speaking about building a referral engine for your business to seeing designers put the Productised Services Starter Kit into action, here are my highlights and key takeaways from this year's event.