How to make sure your photography is on-brand
Images are a powerful addition to your brand toolkit. They convey the emotion that you want your customers to feel when they interact with you; they tell stories and get messages across quicker than text, and when created consistently and beautifully they create brand trust and recognition.
Today, I’m here to share some tips to help you do the same and make sure your imagery reinforces your brand and your messages.
A few weeks after the Square Design Summit 2026, I've been reflecting on the ideas, conversations and lessons that have stayed with me. From speaking about building a referral engine for your business to seeing designers put the Productised Services Starter Kit into action, here are my highlights and key takeaways from this year's event.